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And they’re off: how brands can ride on the success of horse racing in 2017
27/02/2017

6 million people attended horse racing events in 2016. Due to changes in the presentation of racing and investment in racecourses, that number is expected to increase in 2017, attracting a new wave of audiences and commercial partners to the sport. 

As part of our Fanatic Digital Series, our leading planning and insight department has produced a snapshot report on the horse racing industry, looking at five key rules that brands can apply to the excitement of the racecourse to ensure they are connecting with fans and getting the most out of their horse racing partnership. 

For your full copy of ‘And they’re off: how brands can ride on the success of horse racing in 2017′ or to book your complimentary Fanatic workshop induction, contact Kat Renshaw via email on katrenshaw@eartotheground.org or call 07795 954 793.

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